Daastan took over the digital space after graduating from Telenor Velocity, had authors singing up by the hundreds, and was creating waves in the trade of writing in Pakistan. With Qissa leading at the forefront, it was only natural that the team started to think of ways to expand their message to the populace previously untouched due to biased social media algorithms, lack of connectivity to the relevant resources, or dearth of awareness regarding how we worked and why it mattered. To address this, Daastan’s team geared up to hold campus drives all across Pakistan.
How to Connect with Daastan:
The idea was simple; we invited our family online to drop us an email at firstname.lastname@example.org or message us on our Facebook page or website if they wanted us to visit their campus. From there on, the team of Daastan would try to reach out to their resources in the said city, get in contact with the authorities or concerned people at the University campus they were planning on visiting, set a date and arrange a small event to which students would be invited.
The invites that followed were received from all sorts of individuals of our community. We visited campuses where our members worked or studied, Universities in which we were hosted by our published writers and story competition winners, and places where we were invited simply because a person chose to volunteer with us as a literary activist to learn about self-publishing and get their fellows interested in literature.
What started as a few visits to some universities, ended up as a full-blown offline movement in which more than 40 campuses were visited to gather the literati from all over the country and walk them through the literature industry and its workings in the most transparent way. We were welcomed into campuses of Karachi such as NEDUET, to those of Multan like Bahauddin Zikriya University. In Lahore doors of the UMT were opened to us, in Islamabad those of COMSATS, and in Rawalpindi we made waves in a session so exuberant in FUMC, it left a mark on all that attended it.
The team would go spearheaded by one or another executive member, hold an interactive session with the students and answer their questions regarding Daastan and Qissa publishing, set up a stall with our published books and cool bookmarks, and connect with all the hidden gems of the literary community.
Along with this, the team was also invited to speak in numerous literary fests all across Pakistan. Our Managing Director was invited to speak as a panelist in King Edwards Literary Festival ‘17, while Daastan’s founder himself, accompanied by Ms. Sameen Aziz – graduate of Daastan’s second batch of Literary Fellowship, represented Daastan at KATH ’18 . In each campus drive, a prize distribution ceremony would be held to appreciate our writers.